City safety & data profile

BarabooWI

Sauk County, Wisconsin. Federal health, economic and safety indicators for Baraboo, drawn from Census, CDC and CMS data. Larger than 86% of the 4,640 U.S. cities Areazine tracks.

66K
Population
Top 14%
By size
$79,541
Median income
$258,600
Median home
8.1%
Poverty rate

The quick read

Reading Baraboo, WI beyond the headline numbers

Baraboo sits inside Sauk County, Wisconsin, at roughly 43.47°N, -89.74°W. Its population of 66,009 and median household income of $79,541 are the two most quoted figures, but in isolation they hide the shape of the city. A median home value of $258,600 paired with median rent of $1,018 is the starting point for a price-to-income read that tells you how stretched a typical household is before any other cost of living factor is considered. The 8.1% poverty rate next to that income figure is the better signal — two cities with identical medians can have very different lived realities depending on the income distribution underneath.

Health and healthcare access are the next layer most residents and prospective movers actually care about. CDC PLACES indicators for Baraboo show the highest-prevalence measure is obesity at 40.4%, followed by short sleep duration at 34.2%. Within the city boundary, CMS Hospital Compare tracks 3 hospitals with an average rating of 4/5 and 3 carrying emergency departments — the ER count is the more actionable figure if you are evaluating a move because it defines the effective trauma radius.

Areazine reconstructs these layers from U.S. Census ACS (Place geography), CDC PLACES, and CMS Hospital Compare — each updated on its own cadence — and pairs them with live alerts from FEMA, NOAA, FDA, and CPSC scoped to the Baraboo area. The comparison bars next to each metric anchor the number against a national reference, which is the fastest way to tell whether Baraboo is an outlier on a given dimension before drilling into the raw value.

Population
66,009
Sauk County
Median Income
$79,541
+17% vs avg
Median Home Value
$258,600
+14% vs avg
Median Age
41.6
years

10-Year Trends 2013–2024

20132024
Population
66K+6%
Median Income
$79,541+53%
Median Home Value
$258,600+53%
Poverty Rate
8.1%-25%
Unemployment
2.3%-67%

Economics

Economics indicators for Baraboo, WI
IndicatorValue
Median Rent
$1,018/mo
Poverty Rate
8.1% -43% vs avg
Unemployment 2.3%
Bachelor's Degree+ 27.3%
Work From Home 9.6%
Public Transit 0.1%

Population

White 87.3%
African American 0.8%
Asian 0.4%
Two or More Ethnicities 4.7%

Health Profile 15 measures

Health Indicators

Obesity
40.4%
Short Sleep Duration
34.2%
High Blood Pressure
34%
Physical Inactivity
29.8%
Binge Drinking
19%
Frequent Mental Distress
15.7%
Current Smoking
14.9%
Frequent Physical Distress
13.8%
Diabetes
12.3%
Current Asthma
10.8%

Preventive Care

Annual Checkup 77.5%
Dental Visit 64.4%

Other Measures

Lack of Health Insurance
8%
Coronary Heart Disease
7.1%
Stroke
3.5%

Hospitals 3 total

Rating Distribution
★★★★★
1
★★★★
1
★★★
1
★★
0
0
Average Rating
4/5
Total Hospitals
3
With ER
3
SAUK PRAIRIE HOSPITAL
PRAIRIE DU SAC · Acute Care Hospitals · ER
★★★★★
SSM HEALTH ST CLARE HOSPITAL - BARABOO
BARABOO · Acute Care Hospitals · ER
★★★★☆
REEDSBURG AREA MEDICAL CENTER
REEDSBURG · Critical Access Hospitals · ER
★★★☆☆

Frequently Asked Questions 6

What is the population of Baraboo, WI?
Baraboo, WI has a population of 66,009 people, located in Sauk County, Wisconsin.
What is the median household income in Baraboo?
The median household income in Baraboo, WI is $79,541 per year. The poverty rate is 8.1%.
What is the median home value in Baraboo?
The median home value in Baraboo, WI is $258,600. Median rent is $1,018/month.
What are the top health concerns in Baraboo?
The top health indicators in Baraboo include Obesity (40.4%), Short Sleep Duration (34.2%), High Blood Pressure (34%). Data from CDC PLACES.
How many hospitals are in Baraboo?
Baraboo has 3 hospitals with an average rating of 4/5 stars. 3 have emergency departments.
What is the median age in Baraboo?
The median age in Baraboo, WI is 41.6 years. 27.3% of residents have a bachelor's degree or higher.

Safety Context

Baraboo, WI is located in Sauk County, Wisconsin. With a population of 66K and a median household income of $79,541, the community faces health challenges including obesity and short sleep duration. Residents have access to 3 hospitals with an average rating of 4/5 stars. Safety alerts for the Baraboo area are monitored from federal and state agencies including FEMA, NOAA, FDA, and CPSC.

Safety Guides

Primary source data

Nearby Cities 8

Data Sources

All data on this page comes from official U.S. government sources. Population and economic data from the Census Bureau American Community Survey (2022 5-year estimates). Health data from the CDC PLACES program (2023). Hospital ratings from CMS Hospital Compare (2024). Climate data from NOAA. Education data from NCES. Cost of living from Bureau of Economic Analysis. Crime statistics, where referenced on Areazine, originate from the FBI Crime Data Explorer. Housing market figures referenced on Areazine come from HUD Fair Market Rents. Data is county-level (Sauk County) as the smallest consistent geographic unit across all sources.