City safety & data profile

Whitefish BayWI

Whitefish Bay, WI is a 14K-resident city in Milwaukee County with a median household income of $157,109.

Milwaukee County, Wisconsin. Federal health, economic, and safety indicators for Whitefish Bay, drawn from the U.S. Census Bureau American Community Survey, CDC PLACES, and CMS Hospital Compare. Whitefish Bay has a population larger than 24% of the 4,640 U.S. cities Areazine tracks, and a median home value of $533,800.

Data updated 2026-07-20

14K
Population
Top 76%
By size
$157,109
Median income
$533,800
Median home
3.7%
Poverty rate

The read on Whitefish Bay

Whitefish Bay posts a median household income higher than 94% of U.S. cities Areazine tracks.

Top 6%
by median income, US cities

Where Whitefish Bay income ranks nationally

Median household income vs. every place Areazine profiles (place-level ACS)

$157,109 Top 6% higher than 94% of 3,889 places Areazine profiles

$0–$20,000: 0 places Areazine profiles (0%). Below this entry. $20,000–$40,000: 71 places Areazine profiles (2%). Below this entry. $40,000–$60,000: 788 places Areazine profiles (20%). Below this entry. $60,000–$80,000: 1,055 places Areazine profiles (27%). Below this entry. $80,000–$100,000: 768 places Areazine profiles (20%). Below this entry. $100,000–$120,000: 515 places Areazine profiles (13%). Below this entry. $120,000–$140,000: 308 places Areazine profiles (8%). Below this entry. $140,000–$160,000: 171 places Areazine profiles (4%). This entry sits in this band. $160,000–$180,000: 92 places Areazine profiles (2%). Above this entry. $180,000–$200,000: 47 places Areazine profiles (1%). Above this entry. $200,000–$220,000: 28 places Areazine profiles (1%). Above this entry. $220,000–$240,000: 18 places Areazine profiles (0%). Above this entry. $240,000–$260,000: 28 places Areazine profiles (1%). Above this entry. WI $0 $260,000 every profiled place, bucketed by value

Each bar is a $20K-wide band; taller bars hold more places Areazine profiles. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, American Community Survey (place-level) · 2024 ACS 5-year

The quick read

Reading Whitefish Bay, WI beyond the headline numbers

Whitefish Bay sits inside Milwaukee County, Wisconsin, at roughly 43.11°N, -87.90°W. Population 14,110, $157,109 median household income. Median home value $533,800, median rent $1,335. Poverty rate 3.7%, read against that income figure since two cities on the same median can differ underneath it.

CDC PLACES: Whitefish Bay's highest-prevalence health measure is obesity at 29.8%, then high blood pressure at 28.4%.

Sources: U.S. Census ACS, CDC PLACES, CMS Hospital Compare, plus live alerts for Whitefish Bay from FEMA, NOAA, FDA, and CPSC. Comparison bars benchmark each metric against the national reference.

Population
14,110
Whitefish Bay
Median Income
$157,109
+131% vs avg
Median Home Value
$533,800
+134% vs avg
Median Age
40.5
years

10-Year Trends 2013–2024

County-level trend (Milwaukee County) - Whitefish Bay's own historical series isn't separately published by the Census Bureau, so these year-over-year figures track the surrounding county, not the city alone.

20132024
Population
926K-3%
Median Income
$64,435+49%
Median Home Value
$230,700+46%
Poverty Rate
17.2%-20%
Unemployment
4.8%-57%

Economics

Economics indicators for Whitefish Bay, WI
IndicatorValue
Median Rent
$1,335/mo
Poverty Rate
3.7% -74% vs avg
Unemployment 2.6%
Bachelor's Degree+ 81.9%
Work From Home 26.7%
Public Transit 1.1%

Population

White 84.4%
African American 2.4%
Asian 4.6%
Two or More Ethnicities 3.4%

Health Profile 15 measures

Health Indicators

Obesity
29.8%
High Blood Pressure
28.4%
Short Sleep Duration
27.9%
Binge Drinking
19.6%
Physical Inactivity
14.3%
Frequent Mental Distress
12%
Current Asthma
10.2%
Frequent Physical Distress
8.8%
Diabetes
8.1%
Current Smoking
7%

Preventive Care

Dental Visit 80.7%
Annual Checkup 80.1%

Other Measures

Coronary Heart Disease
4.2%
Lack of Health Insurance
3.7%
Stroke
2.1%

Frequently Asked Questions 5

What is the population of Whitefish Bay, WI?
Whitefish Bay, WI has a population of 14,110 people, located in Milwaukee County, Wisconsin.
What is the median household income in Whitefish Bay?
The median household income in Whitefish Bay, WI is $157,109 per year, per the U.S. Census ACS. The poverty rate is 3.7%.
What is the median home value in Whitefish Bay?
The median home value in Whitefish Bay, WI is $533,800. Median rent is $1,335/month.
What are the top health concerns in Whitefish Bay?
The top health indicators in Whitefish Bay include Obesity (29.8%), High Blood Pressure (28.4%), Short Sleep Duration (27.9%). Data from CDC PLACES.
What is the median age in Whitefish Bay?
The median age in Whitefish Bay, WI is 40.5 years. 81.9% of residents have a bachelor's degree or higher.

Safety Context

Whitefish Bay, WI is located in Milwaukee County, Wisconsin. With a population of 14K and a $157,109 median household income, the community faces health challenges including obesity and high blood pressure. Safety alerts for the Whitefish Bay area are monitored from federal and state agencies including FEMA, NOAA, FDA, and CPSC.

Safety Guides

Primary source data

Nearby Cities 8

Using Whitefish Bay's profile

Use this as a starting research checklist, not a verdict on whether to live here.

  • Check live recalls, weather and hazard alerts scoped to the Whitefish Bay area before relying on national headlines. Check your area
  • Read the poverty rate alongside the income figure, two places with the same median can have very different realities.
  • Compare Whitefish Bay against Wisconsin peers on any ranking lens. Explore Wisconsin

Population and economics (income, home value, poverty, education) are place-level U.S. Census ACS; health is CDC PLACES; hospital counts reflect facilities in and around the city.

Data Sources

All data on this page comes from official U.S. government sources. Population and economic data from the Census Bureau American Community Survey (2024 5-year estimates, place geography). Health data from the CDC PLACES program (2023). Hospital ratings from CMS Hospital Compare (2024). Climate data from NOAA. Education data from NCES. Cost of living from Bureau of Economic Analysis. Crime statistics, where referenced on Areazine, originate from the FBI Crime Data Explorer. Housing market figures referenced on Areazine come from HUD Fair Market Rents. Census economics and population are at place geography; some health and hospital indicators are reported at the county level (Milwaukee County) where that is the smallest published unit.

Every figure on Areazine is published directly from official U.S. government sources, no number is typed in by an editor. City demographic and health figures are compiled directly from U.S. Census, CDC, and CMS releases, updated quarterly within 30 days of upstream release. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of 2026.