City safety & data profile

BrainerdMN

Brainerd, MN is a 13K-resident city in Crow Wing County with a median household income of $56,111.

Crow Wing County, Minnesota. Federal health, economic, and safety indicators for Brainerd, drawn from the U.S. Census Bureau American Community Survey, CDC PLACES, and CMS Hospital Compare. Brainerd has a population larger than 20% of the 4,640 U.S. cities Areazine tracks, a median home value of $192,500, and 1 hospital serving the surrounding area.

Data updated 2026-07-20

13K
Population
Top 80%
By size
$56,111
Median income
$192,500
Median home
15%
Poverty rate

The read on Brainerd

Brainerd posts a median household income higher than 16% of U.S. cities Areazine tracks, where 1 hospital serves the Brainerd area.

Top 84%
by median income, US cities
1
hospital in & near Brainerd

Where Brainerd income ranks nationally

Median household income vs. every place Areazine profiles (place-level ACS)

$56,111 Bottom 16% higher than 16% of 3,889 places Areazine profiles

$0–$20,000: 0 places Areazine profiles (0%). Below this entry. $20,000–$40,000: 71 places Areazine profiles (2%). Below this entry. $40,000–$60,000: 788 places Areazine profiles (20%). This entry sits in this band. $60,000–$80,000: 1,055 places Areazine profiles (27%). Above this entry. $80,000–$100,000: 768 places Areazine profiles (20%). Above this entry. $100,000–$120,000: 515 places Areazine profiles (13%). Above this entry. $120,000–$140,000: 308 places Areazine profiles (8%). Above this entry. $140,000–$160,000: 171 places Areazine profiles (4%). Above this entry. $160,000–$180,000: 92 places Areazine profiles (2%). Above this entry. $180,000–$200,000: 47 places Areazine profiles (1%). Above this entry. $200,000–$220,000: 28 places Areazine profiles (1%). Above this entry. $220,000–$240,000: 18 places Areazine profiles (0%). Above this entry. $240,000–$260,000: 28 places Areazine profiles (1%). Above this entry. MN $0 $260,000 every profiled place, bucketed by value

Each bar is a $20K-wide band; taller bars hold more places Areazine profiles. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, American Community Survey (place-level) · 2024 ACS 5-year

The quick read

Reading Brainerd, MN beyond the headline numbers

Brainerd sits inside Crow Wing County, Minnesota, at roughly 46.36°N, -94.20°W. Population 13,371, $56,111 median household income. Median home value $192,500, median rent $827. Poverty rate 15%, read against that income figure since two cities on the same median can differ underneath it.

CDC PLACES: Brainerd's highest-prevalence health measure is obesity at 38.9%, then high blood pressure at 32.7%. 1 hospital in/around Brainerd, 3/5 avg rating, 1 with an ER.

Sources: U.S. Census ACS, CDC PLACES, CMS Hospital Compare, plus live alerts for Brainerd from FEMA, NOAA, FDA, and CPSC. Comparison bars benchmark each metric against the national reference.

Population
13,371
Brainerd
Median Income
$56,111
-17% vs avg
Median Home Value
$192,500
-15% vs avg
Median Age
35.1
years

10-Year Trends 2013–2024

County-level trend (Crow Wing County) - Brainerd's own historical series isn't separately published by the Census Bureau, so these year-over-year figures track the surrounding county, not the city alone.

20132024
Population
68K+8%
Median Income
$72,589+54%
Median Home Value
$306,800+70%
Poverty Rate
9.9%-23%
Unemployment
5.5%-34%

Economics

Economics indicators for Brainerd, MN
IndicatorValue
Median Rent
$827/mo
Poverty Rate
15% +6% vs avg
Unemployment 9%
Bachelor's Degree+ 20.3%
Work From Home 7.5%
Public Transit 1%

Population

White 92.7%
African American 0.8%
Asian 0.1%
Two or More Ethnicities 3.3%

Health Profile 15 measures

Health Indicators

Obesity
38.9%
High Blood Pressure
32.7%
Short Sleep Duration
32.4%
Physical Inactivity
26.8%
Binge Drinking
19.2%
Current Smoking
17.7%
Frequent Mental Distress
17.5%
Frequent Physical Distress
13%
Current Asthma
11%
Diabetes
10.7%

Preventive Care

Dental Visit 58.4%
Annual Checkup 73%

Other Measures

Lack of Health Insurance
9.1%
Coronary Heart Disease
6.9%
Stroke
3.6%

Hospitals 1 total

Rating Distribution
★★★★★
0
★★★★
0
★★★
1
★★
0
0
Average Rating
3/5
Total Hospitals
1
With ER
1
ESSENTIA HEALTH ST JOSEPH'S MEDICAL CENTER
BRAINERD · Acute Care Hospitals · ER
★★★☆☆

Frequently Asked Questions 6

What is the population of Brainerd, MN?
Brainerd, MN has a population of 13,371 people, located in Crow Wing County, Minnesota.
What is the median household income in Brainerd?
The median household income in Brainerd, MN is $56,111 per year, per the U.S. Census ACS. The poverty rate is 15%.
What is the median home value in Brainerd?
The median home value in Brainerd, MN is $192,500. Median rent is $827/month.
What are the top health concerns in Brainerd?
The top health indicators in Brainerd include Obesity (38.9%), High Blood Pressure (32.7%), Short Sleep Duration (32.4%). Data from CDC PLACES.
How many hospitals are in Brainerd?
Brainerd has 1 hospital with an average rating of 3/5 stars. 1 have emergency departments.
What is the median age in Brainerd?
The median age in Brainerd, MN is 35.1 years. 20.3% of residents have a bachelor's degree or higher.

Safety Context

Brainerd, MN is located in Crow Wing County, Minnesota. With a population of 13K and a $56,111 median household income, the community faces health challenges including obesity and high blood pressure. Residents have access to 1 hospital with an average rating of 3/5 stars. Safety alerts for the Brainerd area are monitored from federal and state agencies including FEMA, NOAA, FDA, and CPSC.

Safety Guides

Primary source data

Nearby Cities 8

Using Brainerd's profile

Use this as a starting research checklist, not a verdict on whether to live here.

  • Check live recalls, weather and hazard alerts scoped to the Brainerd area before relying on national headlines. Check your area
  • Read the poverty rate alongside the income figure, two places with the same median can have very different realities.
  • Compare Brainerd against Minnesota peers on any ranking lens. Explore Minnesota

Population and economics (income, home value, poverty, education) are place-level U.S. Census ACS; health is CDC PLACES; hospital counts reflect facilities in and around the city.

Data Sources

All data on this page comes from official U.S. government sources. Population and economic data from the Census Bureau American Community Survey (2024 5-year estimates, place geography). Health data from the CDC PLACES program (2023). Hospital ratings from CMS Hospital Compare (2024). Climate data from NOAA. Education data from NCES. Cost of living from Bureau of Economic Analysis. Crime statistics, where referenced on Areazine, originate from the FBI Crime Data Explorer. Housing market figures referenced on Areazine come from HUD Fair Market Rents. Census economics and population are at place geography; some health and hospital indicators are reported at the county level (Crow Wing County) where that is the smallest published unit.

Every figure on Areazine is published directly from official U.S. government sources, no number is typed in by an editor. City demographic and health figures are compiled directly from U.S. Census, CDC, and CMS releases, updated quarterly within 30 days of upstream release. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of 2026.